This paper deals with future studies of URBAN TRANSPORTATION, emphasizing its qualitative aspects. Consideration will be given to the significant developments and transformations of technology and information networks in the cities and their impacts on the URBAN TRANSPORTATION modes, including subway, bus, taxi, walking, and cycling. In the context of future studies, the digital landscape and the concepts of smart and virtual cities will be discussed. Also, the key factors and effective elements contributing to the formulation and processing scenarios for each sector will be explained. Additionally, the upcoming challenges and obstacles will be scrutinized in more detail. Finally, based on the key findings, four strategies should be adopted in URBAN TRANSPORTATION, including but not limited to the development of human-centered TRANSPORTATION, increasing the use of smart TRANSPORTATION, expansion of public TRANSPORTATION, and development of information technology and electronic communication SYSTEMS to establish new modes of TRANSPORTATION in line with the other developments of human societies.